Feature
Memory, custom instructions and My Voice
Three separate things make Copilotly feel like it knows you: custom instructions that shape every chat reply, a memory of facts you can read and edit, and My Voice, a learned writing style for the replies it drafts. You control all three, and you can switch them off.
By the Copilotly editorial team. Last verified November 11, 2026 against the current Copilotly release.
Quick answer
Copilotly personalises answers in three separate ways. Custom instructions set your name, background, tone and length for chat replies. Memory keeps short facts you can read, edit and delete, 20 on Free and 200 on paid plans. My Voice learns your writing style from one to three samples. Incognito chats use none of it.
- Custom instructions: name, background, response style, tone and length
- Memory you can search, edit and delete, with undo
- My Voice learns your style from 1 to 3 samples you paste
- Incognito chats use no instructions or memories
At a glance
- Custom instructions
- Name, about you, how to respond, tone, length
- Memory limit
- 20 on Free, 200 on paid plans
- My Voice, Free
- 5 drafts a day
- My Voice, Pro
- Every draft
- My Voice samples
- 1 to 3, at least 40 characters each
- Control
- Switches for each, plus Incognito chats
- Works in
- Extension, web app, iOS and Android apps
Examples
Illustrative examples. Your result will differ with your text and the model.
A custom instruction and the difference it makes
Instruction field
About you: I am an operations manager in a logistics company. How to respond: give the answer in the first sentence, then up to three bullets of reasoning. Use metric units. Tone: Direct. Length: Concise.
What changes in replies
Replies open with the answer, keep reasoning to a short list, and use kilometres and kilograms without being asked.
The kind of change to expect. Exact wording depends on the model you pick.
A memory you can say and later remove
You say
Remember that our team calls customers 'members' and that I prefer UK spelling.
Then, later
Say forget followed by the fact, or delete it from the Memory card, to stop it being used.
Memories are listed in plain text and can be edited, searched and deleted.
How to set it up
Fill in Personalization
Open the Copilotly settings and choose Personalization. Under Custom instructions, answer What should Copilotly call you?, What should Copilotly know about you? and How should Copilotly respond?, then pick a tone and a length and save.
Let it remember, on your terms
In a chat, say remember that I prefer metric units. Copilotly saves it and uses it when relevant. Say forget followed by the fact to remove it. You can also add, edit, search and delete memories in the Memory card.
Teach it your voice
Choose My Voice in settings. Paste one to three things you wrote, such as an email, a post and anything else, each at least 40 characters. Copilotly learns the style, shows it as a short list of traits and applies it to the replies it drafts.
Custom instructions
Custom instructions apply to every chat reply while the switch is on. There are three free-text fields and two pickers:
- Name: what Copilotly should call you.
- About you: your job, your field, your constraints. Useful, specific context helps more than a long biography.
- How to respond: preferences such as showing working, avoiding jargon or giving the answer first.
- Tone: Default, Professional, Friendly, Casual or Direct.
- Length: Default, Concise or Detailed.
If you turn instructions off, Copilotly ignores them until you turn them back on, and you can still edit them. Instructions and memories shape replies in Chat only. The reply assistants, Craft and copilots use My Voice instead.
Memory: what it keeps and how you control it
Memory stores short facts that help later answers: your preferred units, the tools you use, how you like things formatted. Copilotly can pick them up from a chat, or you can add them yourself, and the card marks which are which.
- Read and edit everything. Every memory is listed in plain text. Edit one, or delete it, with a short window to undo a delete.
- Search. Once you have more than six memories, a search box appears.
- Limits. The free plan stores up to 20 memories; paid plans up to 200. When full, you delete one to add another.
- Off switch. Turn memory off and Copilotly will not use or save memories. The ones you have stay in the list until you delete them.
Avoid storing sensitive details such as health information, financial account numbers or passwords as memories. Memory is for preferences, not secrets.
My Voice: replies that sound like you
My Voice learns how you write from samples you paste: an email you sent, a post or message, and optionally something else. Each sample needs at least 40 characters, and only the style is kept. The result is shown as a few traits and a short style guide you can turn on or off or delete (Forget your voice).
It is used when Copilotly drafts replies in Gmail, LinkedIn, X, WhatsApp, Teams and Craft, so replies sound less like an assistant. Copilotly limits it per day:
- Free: your voice is used on 5 drafts a day.
- Pro: every draft.
For one-off tone changes on selected text, the selection toolbar has tone and length pickers. For polishing a block of text, the tone changer and email writer are free and need no account.
Incognito, sharing and export
Not every chat should use what Copilotly knows about you. Choose Incognito in the chat and the banner confirms that no instructions or memories are used and nothing is remembered from that chat. Chats can also be shared by link, and you can revoke shared links in Personalization. Export a chat as Markdown, or as PDF on Pro.
These controls are a reason to be specific rather than cautious about what you store. Keep memories practical, use incognito for anything personal, and review the list now and then. Pro is $6.99/week, $19.99/month or $149.99/year, with a 7-day free trial for first-time subscribers; see pricing and what Free includes.
How to write custom instructions that change the answers
Most people fill in the fields with a short biography and see no difference. What changes answers is a clear preference and relevant context.
The About you field
Say what shapes the answers: your role, the field, the level of knowledge you have, and any constraint, such as working in a regulated industry or writing for a non-native English audience. Leave out details that never change an answer.
The How to respond field
Write instructions you could check: answer first and explain after, use plain language, show the calculation, ask a question before assuming. Vague instructions such as "be smart" do nothing.
Tone and length pickers
Tone is Default, Professional, Friendly, Casual or Direct. Length is Default, Concise or Detailed. These are global, so choose the one you want most of the time. One-off changes are quicker in the chat itself or with the tone and length pickers on the selection toolbar.
Instructions or memory?
Put standing preferences in instructions. Put facts that may change, such as a project name, in memory where you can delete them later.
What should you not store in memory?
Memory is stored with your account and visible in the Memory card, which is the control. The risk is what you put there.
Safe to store
Preferences and working context: metric units, your programming language, the tools your team uses, the format you like for summaries.
Better left out
Passwords, financial account numbers, health details, other people's private information and anything covered by a confidentiality agreement. Use an Incognito chat when you need to talk through something personal, because it uses no instructions or memories and remembers nothing from the chat.
Review it now and then
Open Personalization, scan the list and delete anything out of date. The EFF's Surveillance Self-Defense guides are a good general reference on what to share with online services. Our own free plan page lists what is included without paying.
How to get a better My Voice profile
The profile is only as good as the samples you give it.
Choose samples that sound like you at your best
Pick writing you wrote yourself and would be happy to send again, not something heavily edited by others. Each sample needs at least 40 characters, but longer ones show more of your style.
Use different kinds of writing
An email and a casual post teach more together than two emails. If you write differently for different audiences, the learned style is an average, so keep it for the register you use most.
Check the traits it shows
After learning, the profile appears as a short list of traits. If they look wrong, replace a sample, or use Forget your voice and start again. Remember that the free plan applies it to 5 drafts a day, and Pro to every draft.
Instructions, memory and My Voice: how to choose
The three features overlap in purpose, which causes confusion about which one to use.
Use instructions for how you want answers
Format, level, tone and length. These are rules that apply to every chat reply, so they should be things you would not mind seeing in every answer.
Use memory for what is true about you or your work
Units, tools, project names, preferred spelling. These are facts, and they can go out of date, so keep them in a list you can edit.
Use My Voice for how your writing sounds
It does not change facts or format. It changes the sound of the replies Copilotly drafts for you on other sites. If you want a one-off style change, a tone picker or the tone changer is quicker.
Use Incognito for the exceptions
When a conversation should not be shaped by or add to what Copilotly knows, switch to Incognito and the banner confirms nothing is used or remembered.
How is this different from ChatGPT's memory?
OpenAI documents how memory works in ChatGPT in its Memory FAQ, and the concept is the same: the assistant keeps notes about you and uses them later. Copilotly is an independent product, not made by OpenAI or Microsoft, and the differences are in the details.
Where Copilotly differs
Memory sits in a visible list with search, editing and undo. A separate My Voice profile covers writing style for drafted replies. The same personalization applies across several model families, because you pick the model in the same chat.
Where ChatGPT may do better
If you only use one vendor's models, its native memory is tightly integrated with its own apps, and its behaviour and limits are set by that company. Check its documentation for the current details, because they change. The ChatGPT comparison and the Claude comparison cover the wider differences.
Which should you choose?
If you want one assistant tied to one vendor, use that vendor. If you switch between models or want the same memory in a browser sidebar on any site, Copilotly fits. The pricing page has the plan costs.
Who it is for
Professionals who repeat the same context every chat
Put your role, audience and format preferences into instructions once. A lawyer, nurse or engineer then does not have to start each chat by explaining who they are. For anything in a regulated field, use the answers as a draft to check, not as final advice.
Writers who want drafts that sound like them
Teach My Voice with an email and a post you wrote. Use the drafts as a start, then edit. For tone changes on a paragraph, the free tone changer needs no account.
Non-native English speakers
Say in the About you field that English is your second language and that you want plain, short sentences. Ask for corrections with a one-line reason, which doubles as a lesson.
Job seekers writing many applications
Store your preferred spelling, the roles you want and the achievements you want emphasised as memories, then draft with the cover letter generator or in chat. Review every claim yourself before you send it.
Instructions, memory and My Voice
| Custom instructions | Memory | My Voice | |
|---|---|---|---|
| What it is | Standing preferences you write | Facts saved from chats or added by you | A style learned from your samples |
| Used in | Chat replies | Chat replies | Drafted replies: Gmail, LinkedIn, X, WhatsApp, Teams, Craft |
| Limit, Free | Not metered | 20 memories | 5 drafts a day |
| Limit, Pro | Not metered | 200 memories | Every draft |
| Turn off | Switch | Switch, or Incognito | Switch, or forget your voice |
If something goes wrong
Copilotly ignores my custom instructions
Check the switch in Personalization is on. Instructions apply to Chat replies only. Incognito chats use none of them. Also check whether the instruction is specific enough to follow, since vague ones have no visible effect.
It will not save a new memory
The free plan stores up to 20 memories and paid plans up to 200. When the list is full, delete one before adding another. Memory must also be switched on.
It keeps using a fact that is no longer true
Open the Memory card, search for it and edit or delete it. Deletes have a short window to undo, in case you removed the wrong one.
My Voice is not applied to a reply
My Voice shapes the replies Copilotly drafts in places such as Gmail, LinkedIn, X, WhatsApp, Teams and Craft, not ordinary chat replies. On the free plan it is used on 5 drafts a day, so later drafts that day will not use it. Check that it is switched on.
Guides that go with this
Best AI Copilots by Profession (2026): Honest Picks for 8 Fields
We picked the best AI copilot for 8 professions and use cases in 2026: GitHub Copilot for developers, Microsoft 365 Copilot for office workers, and domain-specific copilots for legal, health, tax, finance, career, and small business questions. Every pick includes real alternatives, honest pricing, and the cases where a different tool wins.
AI Journaling vs Pen and Paper: What Works for Anxiety, CBT, and Trauma
Does AI journaling actually beat pen and paper for mental health? This guide weighs the clinical evidence on expressive writing, CBT thought records, and gratitude prompts, sets trauma-safety boundaries for when to stop, and compares the leading apps on privacy and clinical backing.
Common questions
Do custom instructions affect the reply assistants in Gmail or LinkedIn?
No. Instructions and memories shape Chat replies. The drafted replies in Gmail, LinkedIn, X, WhatsApp, Teams and Craft use My Voice instead, which is why it has its own samples and its own daily limit on the free plan.
Does Copilotly remember my past chats?
Your chats are saved in your history. Separately, Memory keeps short facts you can read and edit, and uses them when relevant. Incognito chats use no memories and add none.
Can I see and delete what it remembers?
Yes. Every memory is listed in Settings under Personalization. You can edit, search and delete them, and clear them all.
How many memories can I keep?
Up to 20 on the free plan and up to 200 on a paid plan.
What is My Voice?
A style profile learned from one to three samples of your writing, used when Copilotly drafts replies on sites like Gmail and LinkedIn. Free uses it on 5 drafts a day; Pro on every draft.
Is this like ChatGPT's memory?
The idea is similar. Copilotly adds a visible list you can edit, an Incognito switch and a separate writing-style profile. It is an independent product, not made by OpenAI or Microsoft, with models from several providers; see the ChatGPT comparison.
Does memory work on mobile?
Memory and instructions are part of your account, so they apply in chat across the extension, the web app and the mobile apps.
Sources
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